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Why some media companies earn much more from their content rights than others now available on demand

RSG Media Systems
Written by Warren Kelly | Published in
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Create DateNovember 30, 2015
Last UpdatedNovember 30, 2015

All media companies spend upwards of 40% of their total outlay on content rights. Yet a few select companies earn a disproportionate return on their investment. It's more than just great leadership, these companies have aggressive rights exploitation practices in place. In this webinar, we will give an insider's look at the art, science and best practices that "move the needle" for every facet of the industry, from programming to distribution and sales, to consumer products licensing.

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