|Create Date||September 23, 2014|
|Last Updated||April 24, 2015|
Market Intelligence (MI) helps organizations understand their business environment, compete successfully in it, and grow as a result. As a program, market intelligence collects information about market players and strategically relevant topics and processes it into insights that support decision-making.
This whitepaper discusses the benefits and efficiency of market intelligence in the consumer goods and retail industry and how much it will benefit companies going forward.
|Marketing Intelligence in the Consumer Goods & Retail Industry|